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November 2008

Joan Bakewell – champion for the elderly

The government has appointed Dame Joan Bakewell to be a champion for the elderly.

Joan Bakewell played a key role in breaking down discrimination against women when she became one of the first high-profile female broadcasters during the 1960s.

As a Voice of Older People, her new role will be to act as an “independent and informed advocate” on older people’s issues.

She said: "With more and more of us expecting to live longer, there are issues that concern every individual: how will I provide for myself; how shall I afford such necessities as heating, lighting and insurance; what will my pension rights be; how much help can I expect from the state?”

It is estimated that by 2025 more than a third of the UK’s population will be over 55, a larger proportion that those aged under 25.

For more information for older people, visit the Directgov website